Dressed by the iconic designer Luis Ferrer, Vanesa Lorenzo, Martina Klein and Verónica Blume lit up the Baluarte de Santa Llúcia with their smiles during the opening of the ‘Catwalk Adlib Ibiza: 50 years of fashion’ on June. In this by Nieves Álvarez presented catwalk which paid a heartfelt tribute to the five decades of this brand, the attendees were awed by the surprise appearance of these three top models of the 90s who all have a close relationship with the island.
Afterwards the firms Vintage Ibiza, Elisa Pomar, K de Kose-Kose Privée, Monika Maxim Ibiza, Espardenyes Torres, Dolors Miró Ibiza, S72Hat, Etikology, Piluca Bayarri, Estrivancus, Ibiza Stones, Ivanna Mestres, Virginia Vald, Ibimoda, Tony Bonet and Charo Ruiz, as guest designer, demonstrated why Adlib Ibiza is 50 years after its hatching a consolidated but independent artisan brand which nowadays is promoted by the Consell d’Eivissa.
On the other hand, the models Malena Costa, Neus Bermejo and Nuria Rothschild presented traditional but in an avant-garde way reinterpreted creations which have in common an exclusivity as well as the 15 firms which have joined this fashion brand with designation of origin. Haute couture garments, bridal gowns, day and night attire for men, women or children, accessories and pieces inspired by the beginnings of this brand paraded on one of the bulwarks of Ibiza’s medieval fortress respecting clearly the island’s roots and culture.
‘Adlib Ibiza: 50 years of fashion’ also featured the participation of the former model Olive Colomar, who not only paraded at Adlib Ibiza’s first Fashion Week in 1971 but also appeared, attired in a Brigitte Attar dress, on the poster of Turespaña that went around the world that year. As Nieves Álvarez stressed during the presentation, “she is the person who best embodies the values of Adlib Ibiza which today remain unchanged and are based on good taste and elegance”. The sweetest note was struck by the 10 eight to ten years old boys and girls from the Centro de Danza.
They brightened up Ibimoda’s free-spirited and joyful creations in the parade that was the prelude to Charo Ruiz’s pass closing this catwalk. The beginnings of Adlib Ibiza, a today internationally known brand, date back to 1971, when the First Ibiza Fashion Week was held within the framework of a natural and unconventional catwalk which reflected a reality that was already parading through the streets of Ibiza. Adlib Ibiza spontaneously became a homegrown trend that captivated tourists, new residents and artists who came to the Pityuses in a culturally very significant moment.
It was featured by a fusion of traditional peasant clothing with scents of Ibiza’s consolidated hippie movement. This way designers and creators, hand in hand with seamstresses and women from the island, highlighted the delicacy of these handcrafted materials. The history of Adlib Ibiza is closely linked to the traditional clothing and crafts of the island, but also to a way of conceiving life based on respect, innovation, trends and, above all, freedom and the good taste of one of the world’s most cosmopolitan places. Its initial inspiration draws on the light of the straw hats that never go out of fashion, the esparto slippers, the cotton underskirts, and the women’s shawls, present in the island’s traditional costume. This fashion event’s main sponsor was Grupo Mambo, but it also had the collaboration of other companies of the island such as Aguas de Ibiza, Can Lluc, Can Domo, OD Talamanca, Hotel Mirador, Class Rent a Car and Eiviss Garden.